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“Kato X” Project to Launch November 15, 2017
Mankato, MINN (November 6, 2017) – Greater Mankato Growth, Inc. announces the launch event of the virtual tours website, “Kato X”, at noon on Wednesday, November 15 at the GMG Office, 1961 Premier Drive, Suite 100, Mankato, MN. You can also join the event virtually at facebook.com/greatermankatogrowth.
The website has been in development under the name "Kato X” but we will reveal the new name at the launch event on the 15th. The website will include 360° videos, photos and drone imagery to highlight community amenities and it will be supported by a comprehensive and coordinated marketing campaign. The website can be used by businesses to showcase the community to employee recruits, inform families considering moving to the area, and present cool spots to tourists.
Major employers in the community including Mayo Clinic Health System, ISG, Nidec (Kato Engineering), Mankato Clinic and Minnesota State University, Mankato are all top-tier partners and have given numerous hours of support to help launch this project.
Anna Thill, President of Visit Mankato said, “Our design team has been working on a strategy which will be a ‘go-to hub’ for our community. We are proud to announce this product has been locally produced and is supported by a marketing campaign that has potential to reach five million viewers. The website will continue to evolve, but this soft launch will provide an intimate look at what we have all been working on for the past several months."
Greater Mankato Growth, Inc. President and CEO, Jonathan Zierdt said “This tool is a game changer – something nobody else is doing to position their community for talent recruitment and to drive customer and visitor traffic.” He went on to say, “We are positive all businesses will benefit from the product and the marketing campaign, regardless of engagement level.”
About Greater Mankato Growth Greater Mankato Growth (GMG) is committed to advancing business for a stronger community. As the Chamber of Commerce and Economic Development organization serving the regional marketplace, GMG exists to intentionally develop the regional center by promoting, supporting and serving as a catalyst for economic development through business growth, retention and attraction, talent growth retention and attraction, regional livability and advocacy of the marketplace. Greater Mankato Growth, Inc. includes two affiliates: Visit Mankato, which focuses on visitor attraction and servicing, and the City Center Partnership, which focuses on development in the City Center.