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Greater Mankato: The Way to Grow – Video Release

Greater Mankato: The Way to Grow – Video Release


(April 3, 2014) MANKATO, MINN. – In an ongoing effort to promote the Greater Mankato marketplace and position the community as a destination for business at a national level, Greater Mankato Growth is excited to announce the release of the video Greater Mankato: The Way to Grow


The video is intended to help those who aren’t very familiar with the region get a feel for Greater Mankato. Encompassing the community’s livability to the vast education and health care systems, existing businesses and economic successes, the video highlights the spectrum of the marketplace’s enviable attributes. This 7 minute video provides viewers a feel for what it means to live, work or do business in the region.


This project comes from numerous inquiries about how to market the community to businesses and individuals who have never been here. In example, when a business cannot find the talent they need within the region they search outside the marketplace. Often, the businesses largest challenge can be selling the community and not the job to the potential employee.


“These types of videos are normally only afforded to large metros, but not anymore” said Jonathan Zierdt, Greater Mankato Growth, President & CEO. “This video is a tool that not only GMG but also the entire business community can use to paint the picture of our vibrant economy and culture to those who may have once passed over the region as an ideal place to locate their business or their family”.


The video was unveiled at the organization’s annual meeting and was directed by Greater Mankato Growth and produced by KEYC Studio 12. Lisa Kaye of Radio Mankato and Jonathan Zierdt of Greater Mankato Growth, Inc. host the video. The video can be found on the Greater Mankato Growth website: greatermankato.com/way-to-grow.


About Greater Mankato Growth

Greater Mankato Growth (GMG) is committed to advancing business for a stronger community. As the Chamber of Commerce and Economic Development organization serving the regional marketplace, GMG advances business through: existing business support, new business growth, business promotion, talent development, public affairs, community marketing, visitor attraction and servicing and civic engagement. Greater Mankato Growth, Inc. also includes two LLCs: Visit Mankato, which focuses on visitor attraction and servicing, and the City Center Partnership, LLC, which focuses on development in the City Center.    



The Greater Mankato Growth, Inc. Family: Visit Mankato City Center Partnership